I expertly facilitate the connection between brands and real-life consumers for qualitative and primary market research, delivering highly impactful insights and strategic solutions to drive business growth.

Using an inclusive yet targeted approach, I excel at identifying and recruiting "hard-to-find" niche consumers to participate in various research methodologies, including focus groups, in-depth interviews, ethnographies, and digital tasks. My expert research and communication skills help me locate and engage participants that deliver unique insights and perspectives for data-driven solutions to clients that drive their businesses forward.

I am the go-to resource for clients seeking to understand and tap into the mindset of different consumer segments, expertly identifying and recruiting the right participants for exploratory, innovative, or test-and-learn research to deliver valuable and actionable insights

Areas of expertise: screener development, consumer recruitment, project management, consumer profile analysis, research support and onsite hosting